Research & Reports
Insights and Analytics
Visit Central Oregon, also known as Central Oregon Visitors Association (COVA), invests in industry research and reports, tracks visitor
statistics, measures tourism impacts on the region, and provides insight into our annual marketing and PR efforts.
Transient Room Tax (TRT) Collections Report
Monthly Lodging Occupancy & ADR
Visit Central Oregon Media Recap
Survey of Owned Audiences – Dec. 2020
2020 Visit Central Oregon Annual Report
Visit Central Oregon State of the Industry Presentations – Oct. 14, 2020
FY20-21 Revised RCTP Executive Summary
2021 Economic Impacts of Tourism
Travel Impacts – Dean Runyan 2021
January 2020 ECONorthwest Local TLT: Expenditures & Administration Report
Marketing Advisory Committee Presentation – December ’21
Mid-Year Report FY21-22
Explore Nature’s Beauty
From the sagebrush-covered plains of the high desert to the towering pines and majestic mountain peaks, discover the diverse landscape Central Oregon has to offer.